Boot Camp Day One – Internet Marketing Tips Galore

Oct 14, 2009

The Solid Cactus Training Center - all ready to go for the troops!

The Solid Cactus Training Center - all ready to go for the troops!

Hard to believe it’s already after 4:00. The final Solid Cactus Boot Camp session is wrapping up, and soon the attendees will be whisked back to the Woodlands Inn & Resort to get ready for tonight’s festivities: dinner at The Cafe.

Today’s sessions focused on Internet marketing. Our team of PPC and SEO experts conducted five informative, interactive sessions filled with tips clients can implement immediately to plan for the busy 2009 shopping season, as well as discussed long-term strategies and everyday things online retailers can do to keep up with today’s changing landscape.

The sessions today were: Blogging for Brand Building, Buzz and Bucks; SMO- Facebook, Twitter, Link Building & Beyond; E-mail Marketing- Analyzing the Results; Using the Web for Reputation and Relationship Management and finally, Holiday Marketing in a Recession.

Mike Rowland presenting Holiday Marketing in a Recession on Day One of Solid Cactus Boot Camp

Mike Rowland presenting Holiday Marketing in a Recession on Day One of Solid Cactus Boot Camp

Tomorrow, the focus switches to store development for Yahoo! Store, as well as more Internet marketing. One of our partners, PowerPay, will also be “on campus” to discuss their services.  I’m excited to co-present New Features for Your Store from Solid Cactus in the morning. And, I’ll be reporting from our ever-popular site deconstruction session. Stay tuned for more news from this week’s event.

For more pictures, you can view Scott’s Picasa album here. More will certainly be added to this album as the week progresses.

-Donna


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