You know how the sayings go: Seeing is believing. What you see is what you get. The eyes see what the heart believes… .
Call them cliches, but when it comes to online shopping shoppers prefer as much visual enhancement as possible. Products with elaborate patterns, multiple color options, tiny details, and even sale items, deserve added visual appeal.
Each of our visual enhancements provide optical emphasis on products in need of special attention. Allow shoppers to zoom-in, view different color swatches, and read important product details to ensure they get the same visual experience online as they would at a brick-and-mortar.
Having quality product images is vital in eCommerce, but how those quality images are displayed makes a difference. Click to Enlarge v4.0 from Solid Cactus provides a close-up view of your products through a slick pop-in window that grays out the rest of the site, putting all the attention on the item. Online shoppers can’t physically touch, feel, and hold an item so good product images coupled with a great click-to-enlarge feature aid in the buying decision.
Yahoo! Store’s default enlarged view feature opens in a new, unbranded page which could lead visitors astray if they aren’t savvy enough to navigate back. With to Click to Enlarge from Solid Cactus, users never leave your item page and instead simply click out of the enlarged view.
Solid Cactus Click to Enlarge also gives you the ability to add multiple images, an excellent way to showcase close-up details, different angles, different color choices, and more. On the item page, users simply hover over the thumbnails and the images change dynamically. Providing multiple product images allows you to enhance your merchandising strategy and increase conversions. With its attractive display and ability to show multiple images, Click to Enlarge can also reduce the number of returns because shoppers will know exactly what to expect when the item arrives.
Solid Cactus Click to Enlarge v4.0 can be styled to match your individual tastes: you can control variables to choose a black or white background or square or rounded corners.
Provide customers an up-close view of your products
Note: Click to Enlarge v4.0 for Yahoo! Stores is the newest version of Solid Cactus’ Click to Enlarge. Store owners with previous versions (3.0, 3.5) can get upgraded to the new version for a special upgrade price.
Want to call attention to distinct items? Key Product Icons from Solid Cactus provide a unique way to draw attention to products on your homepage, section pages, and item pages.
Make sale items, new items, or items with another special distinction stand out from the rest of your inventory with eye-catching tags designed to match your store’s branding. The ideas for using Key Product Icons are endless. We’ve seen stores use them for new items, customizable products, items qualifying for free shipping, sale items, customer favorites, products “Made in USA,” organic items, close-outs, “As Seen on TV,” and more.
Key Product Icons also help keep your store fresh as you can continually change the way you are merchandising and promoting your items.
Draw attention to specific items
Promote new arrivals
Keep site fresh
Add to branding with unique design element
Idea! Key Product Icons help bring attention to your sale item. Why not consider adding Dynamic Sales Page, too, to showcase all sale items dynamically in one section.
These small icons can make a big difference. See how these eCommerce stores are using key product icons:
Enhance your item pages by making pertinent product information easy to find and easy to read with Product Info Table from Solid Cactus.
A custom-designed Product Information Table provides the product name, item number, options, links to shipping information, and product specs within one eye-catching area styled to match your store. With Product Info Tables on your item pages you clean up the clutter on the page, minimize confusion and customer service inquiries, and emphasize important product information.
Organize your item pages
Draw attention to important details
Make order easier
Idea! You Save Display and a Custom Add-to-Cart Button are great features to supplement your Product Info Table.
Plentiful product detail pages can increase your conversions big time. After all, the item page is where the buying decision is made so having compelling content, product details, and other useful information is a must. But, there can also be overkill. Big blocks of text often hide pertinent information. Big selling points could be missed and a sale could be lost. If your item pages require lots of scrolling, Tabbed Product Information from Solid Cactus is the answer to a more organized item page and a way to help your customers make an informed buying decision.
Tabbed Product Display from Solid Cactus allows you to organize product details and vital information within a set of neatly organized tabs. Choose which tab you’d like to be the default open tab (usually item description) and visitors then can click on additional tabs for more information. This type of feature is valuable in verticals like electronics where there may be numerous specs, instructions, demos, etc. Examples of tab titles could be Description, Directions, Ingredients, Care Instructions, Warranty Information, Sizing Chart, Specs, Videos, etc. You can also put downloadable specs or product reviews within a tab or sell corresponding accessories.
Tabbed Product Display is styled to match your store. If a tab is not populated, it will not display on your item page so nothing will ever appear empty on your item page.
Clean up the clutter on your item page
Provide more information to support buying decision
Enhance the user experience
Incorporate other Yahoo! Store features within tabs
Features that go well with Tabbed Product Information: Multiple Add-to-Cart, Product Reviews
See how other eCommerce sites are keeping tabs on their item pages:
